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3 Ideas to Promote Your Small Business Online
A small business does not need a large corporate budget to carve out a niche online. A study conducted by advertising research firm Communicus found that 60 percent of those multi-million dollar...
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Shandys, Selfies & A Mustache: Traveler Beer Does Integrated Marketing Right!
What is more fun than a stick-on mustache?! …well, taking a selfie with your mustache to share with the world AND enjoying a new European twist on delicious beer at the same time. That combo has...
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Cool Idea: Put Your Logo on a Custom Printed Bandana
The classic bandana with a paisley pattern seems to never go out of style. We love these custom printed bandanas that incorporate the customer logo seamlessly into that classic design. They are...
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4 Easy Steps to Creating Engaging Video Content
Visual content marketing, or the use of video in your website’s content, has grown exponentially over the last few years. According to numbers published by Ooyala, mobile and tablet video watching...
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2014: ImageBlog’s Year in Print, Design & More
Another year in the rearview mirror. Imageblog – our online newstand of conjecture, knowledge, experience and opinion about print, design, marketing, technology and sustainability – takes the last...
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EDDM – Is Every Door Direct Mail Right For You?
The USPS direct mail program called Every Door Direct Mail, begun in 2011, makes saturation mailing affordable for small businesses. Offer coupons, publicize events, send thanks, announce sales or...
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Event Marketing for Small Business Owners
There are millions of small businesses competing against each other with websites, advertisements and marketing campaigns vying for the attention of consumers. It is difficult to stand out from the...
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Turn to Your Printer for Multimedia Marketing Support
Printing businesses have expanded their services far beyond just printing on paper. Product lines include design services, integrated marketing and direct mail, promotional products and the...
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NCOALink and CASS Processing: Get Your Data Back After Each Direct Mailing
Direct mail marketing works. It is a powerful driver of sales and success for businesses large and small. Yet because postal rules are confusing and the procedures are time consuming to follow, we...
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Making Print Social: Interactive Media and Integrated Marketing
Infographics have become wildly popular both online and in print. Graphic designers create visually inventive ways to convey otherwise confusing, unclear or tedious information that work well in...
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Making the Most of Your First Trade Show: 5 Essential Tips for Success
One out of every two trade show attendees is planning to buy at least one product exhibited as a result of attending trade shows, according to Exhibit Surveys. Attending a trade show can connect you...
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What the Success of Snapchat Means for Marketers
Content is king. It’s a phrase so overused that you may have nixed it from your digital marketing vocabulary completely. With hundreds of social media platforms sharing content at breakneck speed all...
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Branding with a Personal Approach: Extreme Awards & Personalization
Our sister company has a brand new name and website – with an expanded business focus on the power of personalization! Extreme Awards & Personalization continues to “Make it Personal” by creating...
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Nonprofits, Charities Face Challenges of New Tax Law – Will Direct Mail Come...
The new tax law passed by Congress in December 2017 has charitable fundraisers and nonprofits from the local level to the international level concerned. According to some estimates, the changes will...
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